Case Study

Launch Event

for the 25th IoH Awards

Engage: The Client

The institute of Hospitality

Enrich: The Brief

Create a new type of launch event for the 25th IoH Awards. The event was to be developmental in nature, themed to fit with the awards for professionalism and sufficiently appealing to attract a larger audience than in previous years.

Elevate: The Outcome

In partnership with IoH we created a ‘launch and lunch’ which featured a world-class speaker who delivered on the topic of ‘How to Create an Award-Winning Culture’. The quantitative result was an increase of 80% on attendee numbers from 2018 launch event. Qualitatively speaking, feedback from delegates was exceptionally positive.

Great event! Lara delivered a fantastic presentation, plenty to take away from it. Can’t wait for the awards already.

Interested in how we can support your project?